Allison is the Director of Operations at the firm, bringing a people-first philosophy to everything she does behind the scenes. Originally from the Midwest, she has embraced the Front Range community and channeled that same warmth and work ethic into helping the firm run smoothly and grow. Her dedication to the firm’s culture and day-to-day operations ensures that every interaction, from first contact to final resolution, reflects the care and professionalism the firm is known for. When she isn’t keeping things running at the office, she can be found flipping through cookbooks in search of her next culinary adventure or introducing herself to every dog she passes along the way.
Allison Zelaya is the Director of Operations at Sparks Willson, bringing 14 years of experience in financial planning administration to the team. Allison keeps the firm running smoothly by blending a sharp eye for organization with a genuinely collaborative spirit. She cares deeply about building a workplace culture where people feel supported and systems work the way they should.
Outside the office, Allison is usually in the kitchen, working her way through her cookbook collection and experimenting with new recipes. When she heads outdoors, Colorado’s landscapes give her plenty to explore, though she’s just as happy stopping to make friends with every dog she meets along the way. Her Midwestern roots, warmth, and commitment to doing things well make her an important part of the Sparks Willson team.